Korea · Late Joseon (18th–19th c.)
민화
Minhwa · Minhwa Folk
Bright anonymous folk paintings of tigers, peonies, and books made for commoner homes.
In Practice
The palette, applied.
Three mock compositions built only from the colors above — a designer’s proof that cultural palettes translate into production surfaces.
Editorial · Poster
Rice Paper grounds the field while Peony Red carries the display voice — a pairing built for titling weight.
Product · Packaging
Peony Red takes the front face; Tiger Yellow returns as a narrow band — a tested retail hierarchy.
Digital · Interface
Rice Paper canvas, Crane Blue type, Peony Red call-to-action — WCAG-legible contrast without leaving the palette.
Give your design a meaningful narrative — not just a color, but the reason it belongs.
The colors
#D0342C
모란홍
Moranhong · Peony Red
Vermilion of peony blossoms, symbol of wealth in minhwa compositions.
#F4C24C
호피황
Hopihwang · Tiger Yellow
Golden yellow of folk-painted tigers that guard doorways from evil.
#1E5D8C
학청
Hakcheong · Crane Blue
Indigo-blue of sky around flying cranes representing longevity.
#2F6B3D
송엽색
Songyeopsaek · Pine Green
Pine-needle green of the Ten Symbols of Longevity.
#F3EAD3
한지색
Hanjisaek · Rice Paper
Warm cream of mulberry paper serving as the folk painting's ground.